Your Instagram Lives usually attract the same fifty people. A couple of friends. A few strangers. The occasional insomniac. Then one random Tuesday night, after getting home from a club in Seoul, someone named “mnijungkook” joins your Live. You thank him for stopping by. The comments explode. Within minutes, your quiet livestream turns into the internet’s newest obsession. The funny part? You still have absolutely no idea who Jeon Jungkook is.